You have probably read or heard about ‘superfoods’ on the Internet or from your friends. Other than directly consuming these superfoods, brands are constantly exploring opportunities to include ingredients such as avocado and quinoa as topical use for cosmetics.
Nowadays, consumers are well-educated and bombarded with information. More and more people are adopting green diet, green life, and are expecting the same quality ingredients in their skincare, makeup and personal-care products. Although there are ongoing debates on the measurement of real effect on skin when these superfoods are applied externally, marketers and consumers are excited to see the effects they have in the cosmetic market.
Some of the popular superfoods that can be found in skicnare products are:Bilberry
Known for its anti-inflammatory and hydrating properties, bilberry is listed as an active ingredient in skin care for radiant skin.Quinoa
Quinoa has gained its popularity due to its overall nutrient richness including protein. Recently, it is introduced as an ingredient in a peeling product that can help surface cell turnover.Seaweed
Rich in vitamin especially vitamin K, seaweed can be found in firming and anti-aging skin care products.Spirulina
Spirulina is a great source of nutrients including vitamins B, C, D, A, E and potassium, calcium, chromium, copper, iron, magnesium and more. Its detoxing power can be found in skincare products such as deep cleansing mask.Turmeric
The anti-inflammatory properties in turmeric made it a popular choice to treat a wide variety of health and skin related conditions. It is sometimes used in skin care to treat acne related problems.